RSA Regional Indicators

How large is the market for your firm's products and services? Which regions and sectors offer the highest potential? Where are the greatest dangers? To help you answer these questions correctly and to ensure growth without high risks, Quantec has launched the South African Regional Market Indicators, a unique analytical tool providing reliable data on market size and potential for key markets in South Africa.

Regional Market Indicators gives you consistent, accurate and timely data and estimates on everything you need know to make more effective regional business decisions. Rather than spending untold hours trying to patch together data from multiple sources, you can now access Regional Market Indicators and find just what you need in one convenient place. What's more, this market data is fully consistent with Quantec's proven macroeconomic and industry data. Therefore you can be assured that you are basing important decisions on a dependable source.

The database is an evolving and expanding database and user inputs are invaluable in the further development of the database.

Key features

The South African Regional Market Indicators provide a unique, disaggregated and consistent view of South Africa's socio-economic structure and market potential on a regional basis down to district and town council level. The data is compiled by combining a regional demographic and industry framework, spanning more than three decades, with a comprehensive set of census, survey and time-series indicator data. The result is a systematic and up-to-date set of actual and standardised regional indicators for the South African regions.

Some of the main features are:

• Detailed data on a full range of industries.
• Comprehensive coverage of consumer demographics, income, expenditure, housing and infrastructure.
• Key macroeconomic estimates, including GDP, employment and trade.
• Aggregate data covering provinces, metropolitan areas, and user defined areas based on district and town council.
• The database is updated and expanded continually as new and primary data becomes available.
• Advanced functionality to allow you to manage data easily. Functions include cross-tabulation, charting, exporting to Excel and sorting/selecting/ranking variables by regional aggregation levels.

How can you benefit from using Regional Market Indicators?

This database, used in conjunction with Quantec's other South African socio-economic databases, is uniquely focussed at regional economic policy analysis and strategies. You can:

• Gauge market size and potential in the regions in which you operate or plan to invest.
• Develop a successful regional strategy based on our dependable data and estimates.
• Compare markets easily with data that have been chosen for consistency from region to region and industry to industry.
• Do all of this in one place and on one platform with simple-to-use technology.

Who uses Regional Market Indicators?

Regional Market Indicators enables the analyst to accurately assess the regional marketplace. The focus is on planning and business development, marketing and sales, market research and economics. It is especially valuable to government, professional service firms, consulting firms and financial institutions, which all operate in multiple markets and sectors, as well as universities. With a heavy focus on consumer markets and demographics, it is ideal for organisations that offer consumer products and services.

Which indicators are included?

The database consists of two main legs. The first dataset will disseminate all the relevant electronically available industry and population censuses and surveys published by Statistics South Africa to date. This will reflect the actual values as published by Statistics South Africa. The second database combines the actual data as reflected in the first database in a standardised format to conform to the national accounts, a long-term demographic model of South Africa and other socio-economic national and regional benchmark time-series. As such, it can be called a standardised version of the first database - this will facilitate comparisons over time and with known macro or other national indicators.

The "as published" database will cover a broad spectrum of the actual indicators published in the various surveys and censuses. The "standardised" database will narrow the number of variables covered to those most useful for decision making and policy analysis. A broad selection of derived indicators will also be presented.

Combining this database with Quantec's innovative Beyond 20/20 Internet based Dissemination Server will facilitate drilling down and unlocking the multidimensional data to the required level literally at the click of a mouse. Quantec's software platform offer:

• Metadata support, including cell notes
• An intuitive user interface
• End-user customisable and saved reports

Data classification

Comprehensive data are available on:

• Demographics and income at the individual and household level.
• Poverty indicators.
• HIV/AIDS incidence estimates.
• Education & training.
• Labour market indicators such as employment by skill, formal and informal and unemployment.
• Detailed consumer expenditure and retail sales.
• Infrastructure and development.
• Economic indicators such as GDP, labour remuneration and gross operating surplus at the industry level.

The database comprises literally hundreds of variables that can be categorised and combined in any number of user defined combinations and dimensions.

Primary data sources

• Statistics South Africa Population Censuses from 1970 to the present
• Statistics South Africa Industry Censuses & Surveys
• Statistics South Africa Household Surveys including Income & Expenditure Surveys since 1990
• Statistics South Africa Labour Force Surveys since 1999
• AMPS Household Surveys since 1992
• Quantec Research Standardised Industry Database

Update frequency

Continuously updated as data becomes available.

Delivery

Access to the RSA Regional Indicators database is through our EasyData website, which allows users to browse and download all the desired data in MS Excel or CSV format.